TikTok viewers have already watched the video. A caption that repeats it adds nothing. A good caption starts a conversation.
End with an easy question
Either-or questions like “Team spicy or team sweet?” are easier to answer than open ones. The lighter the answer, the more people comment.
- Put the most important line first
- Ask one either-or question at the end
- Use three to five relevant hashtags
- Reply to early comments within the first hour
